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Shaping Business

Website Design Portfolio

Shaping Business


Shaping Business is a UK marketing consultancy specialising in business-to-business marketing. As marketing consultants, they help clients to achieve business growth targets and to increase profitability. Shaping Business will provide strategic and operational marketing support to suit business needs.

Brief: Construct a clean and easy to use website that profiles Shaping Business's service offerings.

Tasks: The design and colours of the site were largely determined by the logo, which had already been designed for this new start-up business. The task was therefore to ensure that the navigation and layout were simple and straightforward to use allowing potential clients to find information quickly and easily.

It was important for Shaping Business to have, and be seen to have, a compliant website, demonstrating the level of detail and high standards they expect both from their suppliers and as a supplier. Following the construction of the site, it was fully tested to ensure compliance with AAA standard of the W3C guidelines.


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